Marketing and PR Coordinator

Anúncio:

Five star Hotel near Portimão is recruiting:

Marketing and PR Coordinator (M/F)
Responsibilities:
Objective:
- Build hotel brand awareness locally and internationally.
Tasks
- Develop and implement an integrated Marketing Plan along with a budget, in order to support the sales and marketing objectives, covering advertising in the key strategic markets, sales promotions, marketing programs, trade shows, community relations activities, graphics and collateral material required to support the planned activities and operations.
- Develop, lead and implement PR Plan for strategic markets.
- Manage hotel website by updating regularly contents, news, clipping, press reçeases, photos, making it always relevant and optimized.
- Receive, filter and analyze all marketing proposals, selecting and negotiating the potential ones to be discussed with Department Director for approval.
- Update and create relevant information to distribute to Market Managers, Ecommerce Managers, Reservations, PR Agents, Media or any other business partner ( includes hotel fact sheets, press releases, biographies of key personnel, question and answer documents, etc).
- Support the sales, e-commerce and reservation teams preparing the necessary contents for promotions, special packages, group or individual enquiries.
- Develop and write news releases that are scheduled throughout the year.
- Entertain media and co-ordinate hotel visits (to include Medical SPA and Longevity Cuisine).
- Media monitoring and coverage reports.
- Analyze monthly clipping provide by PR Agents.
- Guarantee that all departments follow image procedures correctly by being updated and communicating with other departments the brand guidelines.
- To monitor and control marketing and corporate communications activities and actual expenditure incurred, in accordance with plan and budget.
- To supervise all print collateral and ensure that all corporate graphic standards are followed.
- To manage all aspects of print production and distribution and to ensure the production of cost effective high quality brochures and other collaterals ( for the Hotel, the Medical SPA and the Longevity Cuisine).
- Put in place systems to encourage guests to sign up to an Online Marketing Database and manage the Database.
- Distribute Emailing campaigns to data bases according to the Sales & Marketing Plan and propose new ones.
- Social Media: maximize usage of social media platforms in order to create awareness and followers of the brand, attracting them to the website (Facebook, Twitter, etc.).
- Have a strong presence in You Tube by using videos, on flickr with all images available, and on TripAdvisor.
- Contact clients on a regular basis to review website/campaign performance.
- Maintains hotel photo data base and monitors hotel photo shooting when required.
- Prospect and propose hotel give away.
- Update the internal Hotel TV channel, uploading information and images relevant to the guests.
- Perform other duties as required or assigned by Department Manager or General Manager.
- To do whatever is necessary to maximize sales and profits of all business operations.
Attributes:
- The Marketing and PR Coordinator will need to immerse himself in the resort concept and philosophy, truly understand the unique attributes of the hotel, of the key infrastructures and of the location and be able to decipher what important stories can be told and written about it. This position is the voice of the brand and story teller for the hotel to the clients, to the partners and to the media.
- Creative approach to product marketing and public relations are fundamental.
- Main languages required are Portuguese and English, the ability to speak and write in any other language is an asset.
- Exceptional communication skills, both as a writer and a speaker.
- Ability to multi-task is a must.
- Immaculate organizational skills.
- To have a results driven attitude and to apply creativity and proactively finding solutions to meet the business goals.

Those who match the profile should send the CV, nebtioning the job position, to ---@---




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